Kevin's ability as both a designer and developer, and his eagerness to fuel growth, have been a tremendously valuable asset to our firm and investment companies.Scott Maxwell Founder and Managing Partner
OpenView Venture Partners
WordPress Development Services
Custom WordPress development with quality that rivals top-tier WordPress agencies, from an expert senior developer covering WordPress website design and development end to end for you, your team, and your business.
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Custom Theme Development Enterprise WordPress themes built from scratch or directly from your Figma designs, including frontend animation and interaction work.
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WordPress Website Design WordPress website design services for teams without a design file: layout, typography and component design shaped directly in the browser by a WordPress design consultant, then built as a custom theme.
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Enterprise Web Content Management WordPress configured as an ideal solution for enterprise web content management: structured content models, editorial workflows, role-based permissions and governance that hold up in regulated organizations.
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Headless CMS Development Work with an experienced headless CMS developer: WordPress as the content backend with REST or GraphQL APIs feeding Next.js, React or native app frontends.
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Block Builder Systems Modular, ACF-powered page-builder systems tailored to your content team, a structured, frustration-free alternative to raw Gutenberg.
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Legacy Code Cleanup I fix existing branded websites that are full of bugs, broken, or performing poorly.
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Theme Audits Paid audits of custom themes built by other developers or WordPress agencies: code quality, performance, security, and a prioritized fix list.
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Plugin Development Supporting, improving, fixing and creating custom WordPress plugins built by WordPress agencies or programmers.
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Launches & Migrations Phased launches with checklists, 301 redirect mapping and go-live coordination, plus host-to-host migrations, site consolidations and multi-domain management.
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Analytics & Advertising Clean GTM, GA4 and ad tag setups, with privacy-proof event tracking on server and client.
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AEO & SEO Technical audits to prepare businesses for the shift from SEO to AEO with effective AI optimization.
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Third-party API Integrations Enterprise API integrations into WordPress: HubSpot, Salesforce, BigQuery, Stripe, Customer.io, Veeva Vault, Zapier, SMS APIs, Mailgun and internal client APIs secured with enterprise authentication like Microsoft Entra.
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Professional DevOps & Hosting Certified consultant at Kinsta, WP Engine, Flywheel, IONOS and Cloudflare, with WordPress VIP development and administration experience, local/staging/production workflows, and DNS, CDN and caching configuration.
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Lead & Conversion Optimization Sound advice to provide proactive business strategies for driving leads and increasing conversion rates.
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Ongoing Maintenance & Care Plans Monthly plugin, theme, core and PHP update cycles tested local to staging to production, error log triage, backup and restore verification, uptime and vulnerability monitoring, and a written report of everything that changed.
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Security Hardening & Monitoring Daily automated scans against CVE/MITRE and wpscan.io vulnerability databases with manual alert triage, Content Security Policy rollout and debugging, wp-login rate limiting, brute-force mitigation, author and REST user enumeration blocking, and enrollment in CISA's federal scanning program for public-facing domains.
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Cloudflare & Edge Protection DNS migrations and record management, WAF rules with firewall event review, Turnstile bot protection on forms, edge cache and page rules, and origin hardening tuned so tightening security never breaks working pages.
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Privacy, Consent & Cookie Compliance Cookie banner and CMP implementation, Google Consent Mode v2 in GTM, consent gating so tags never fire before opt-in, DNT and opt-out handling, and cookie audits mapped to GDPR and CCPA requirements.
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Accessibility & WCAG Lighthouse and axe audits triaged into a prioritized fix list, then fixed in the theme: heading order, alt text, color contrast, focus states, keyboard navigation, ARIA and form labeling.
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Email Deliverability SPF, DKIM and DMARC DNS records, transactional sending through SendGrid, Mailgun or SMTP relays, and WordPress mail routed through authenticated infrastructure so notifications, receipts and form submissions land in the inbox.
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Database & Infrastructure Remediation Fixing the problems hosting support tickets never solve: multi-hundred-thousand row postmeta bloat, memory exhaustion, orphaned revision and transient cleanup, table repair and optimization, Redis and object cache configuration, and slow-query tracing.
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Security & Compliance Experience with HIPAA, ITAR, PCI, SOC 2, GDPR, and more to support specific compliance requirements, including third-party security audits, penetration test findings and vendor security questionnaires.
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Custom eCommerce WooCommerce and custom builds: product catalogs, payment gateways (Stripe, Klarna, Revolut, Link), product feeds to ad platforms, checkout conversion pixels, customer-account workflows, and paywalled digital product stores.
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Publishing & Editorial Operations To-the-minute embargo publishing, video embeds and filterable resource libraries, podcast feed automation, author and role administration, and client-editable blog/press sections with training included.
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Documentation & Handoffs Theme documentation, in-admin documentation menus, environment runbooks, version control setup for multi-developer teams, and knowledge-transfer offboarding.
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Multisite Networks Extensive experience with WordPress multisite networks including domain mapping, subdomain or subdirectory.
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Performance & Core Web Vitals Fix the bottlenecks plaguing a WordPress site, working directly in the codebase: LCP, CLS and INP, render-blocking assets, image and font delivery, query and autoload cleanup, and full-page, object and edge caching layers.
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Custom Content Management Full ACF field architecture, field groups, repeaters, galleries and custom admin screens, plus custom post types, taxonomies, page templates and landing page systems your content team can run without a developer.
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Deep Site Fixes & Cleanup Hands on experience transforming broken WordPress installs into stable and effective systems you can rely on.
Developer, Specialist & Team Member
I work as an extended member of the team, not an external resource that is solely focused on output. Providing valuable suggestions and recommendations based on years of real world experience is a large part of the process. My ultimate goal is to help your organization achieve real results in the best ways possible.
Let's Chat
If you're looking for expert consulting from a seasoned specialist schedule a consultation on Google Meet, or contact me by email.
“Kevin quickly stood out for his deep expertise and clear, no-fluff communication. He delivered our corporate blog above expectations, and his proactive solutions and strategic thinking made a real impact.”Maura Welch, Senior Director of Brand
Direct Client Case Studies
TripAdvisor's Custom WordPress Theme
Custom WordPress theme development of the official TripAdvisor Blog, which survived three separate re-brands and 12 different localized TLDs.
The World Bank's PDF Generation Application
WordPress as a headless CMS to power a PDF generation tool. They used it to distribute hundreds of COVID-19 status reports during the pandemic.
SBLI's Custom Life Insurance Pricing Engine
Custom frontend and backend development for a high volume onboarding form built with Angular that provides instant life insurance price quotes at sbli.com/quote, as well as full online life insurance applications at apply.sbli.com
Puck's Custom Subscription eCommerce Platform
Custom WordPress and Laravel development of a Stripe subscription based eCommerce website at puck.news, supporting 50,000+ customers with ease.
Cred.ai's Mobile App Connected Platform
Custom theme development, security hardening, and headless integration with a Next.js powered onboarding flow support the websites of this heavily used banking app by connecting seamlessly to Android and iOS apps. Finely tuned advertising connections are in place to optimize ad campaigns on TikTok, Snapchat, Facebook, Reddit, LinkedIn and Google Ads.
NetBrain's Multinational Website Optimization and Lead Generation
Custom WordPress theme development for netbraintech.com using ACF Pro for advanced, specialized content management and API connections to third-party systems including Marketo, Salesforce, Intercom.io and Zoho.
MIT Sloan's Corporate Account Subscription System
Custom WordPress development using Piano and Stripe API connections for enterprise-level group subscription management. This extended into extensive development work to simplify and improve their custom WordPress theme build.
Paperless Parts' HubSpot & Salesforce Connected Custom Theme
Custom theme built with the Roots Sage framework, utilizing plugins to integrate with HubSpot and Salesforce all while meeting strict security requirements to meet ITAR compliance rules.
MIT Technology Review's headless WordPress CMS stack
High-volume headless WordPress supports a decoupled frontend that handles custom subscription management and unique eCommerce requirements like support for MIT alumni purchases, offering special discounts and rates.
Coastal1's Secure Custom WordPress Banking Theme
WordPress powered banking website built for Rhode Island’s largest credit union. This site is highly secure and modular, with custom JavaScript powered calculators, optimized SEO, and advertising implementations to support paid ads on LinkedIn, Google Ads, Reddit and Facebook/Meta.
Proven Experience
I’ve built and maintained over 1,000 custom WordPress websites and apps, powering experiences for more than 200 million users worldwide. With deep, hands-on expertise, I solve tough problems fast and help prevent the ones you don’t see coming.
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1000+ WordPress builds delivered
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1M+ lines of custom code
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200M+ users reached globally
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18 years solving real business challenges
Reliable Support
I support far more than just WordPress, working across your entire digital ecosystem to ensure performance, security, and marketing systems all run smoothly and scale with your business.
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Performance and Core Web Vitals
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Security at scale (SOC2, backups, auth)
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Custom WordPress development (headless, REST API, blocks)
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Analytics integration (GA4, GTM, BigQuery, Looker)
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Marketing ops stack (HubSpot, Marketo, Salesforce)
Ongoing Maintenance & Care Plans
Most of my client relationships are monthly retainers, not one-off projects. Updates get applied on a schedule and tested before they reach your visitors, so nothing breaks quietly on a Friday afternoon and nobody on your team has to remember to do it.
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Plugin, theme, WordPress core and PHP version update cycles
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Every update tested local, then staging, then production
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Error log and PHP notice triage before it becomes an outage
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Backup verification and tested restores
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Uptime, SSL and vulnerability monitoring with real alert triage
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A monthly report of what changed, what was found and what is next
Security Hardening & Monitoring
Security work is a standing part of the retainer for my banking, healthcare, defense and publishing clients, not a one-time hardening pass. Scans run daily, alerts get manually verified, and findings turn into code changes.
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Daily scans against CVE/MITRE and wpscan.io vulnerability databases
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Manual review of every alert, not just a plugin dashboard
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Content Security Policy deployment, testing and ongoing maintenance
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wp-login.php rate limiting and brute-force mitigation
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Author and REST API user enumeration blocking
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CISA federal scanning program enrollment and audit-finding remediation
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Third-party penetration test and security questionnaire response
Cloudflare & Edge Protection
I am a certified Cloudflare consultant and run it as the front door for most of the sites I support: DNS, firewall, bot protection and caching, configured so security tightening never quietly breaks a form, a payment frame or an ad script.
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DNS migrations and full record management
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WAF rules with firewall event review and tuning
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Turnstile bot protection as a reCAPTCHA replacement
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Edge cache rules, page rules and cache-bypass logic
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Rate limiting rules on wp-admin, login and sensitive URLs
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Threat analytics review with hardening recommendations
Performance & Core Web Vitals
Speed work happens in the codebase, not in a caching plugin's settings screen. I profile the actual bottleneck, fix it at the source, and verify the improvement in field data rather than a one-off lab score.
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LCP, CLS and INP fixes in the theme and template layer
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Render-blocking CSS and JavaScript elimination
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Image, font and third-party script delivery optimization
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Slow query tracing, autoload cleanup and object caching
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Full-page, object and edge caching layers configured together
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PageSpeed, Lighthouse and Core Web Vitals reporting over time
Smart Integrations
I’ve connected WordPress to hundreds of third-party platforms, securely and cleanly, so your site works seamlessly with the rest of your stack.
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Google Tag Manager, Google Analytics, Search Console
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Cloudflare, Sucuri, Wordfence WAF
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HubSpot, Salesforce, Marketo, Pardot
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Stripe, WooCommerce, Shopify
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Veeva Vault, Customer.io, Zapier, Mailgun
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Spotify, Zoho, BigQuery, Twilio, SOAP
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Mixpanel, Segment Analytics, Google Ads, Facebook/Meta Pixel
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Enterprise APIs secured with Microsoft Entra
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And many more…
WooCommerce & Custom eCommerce
From product catalogs to paywalled digital product stores, I keep the revenue side of WordPress running: checkout debugging, payment gateway configuration, ad platform product feeds, and conversion pixels tied to real checkout events.
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Payment gateways: Stripe, Klarna, Revolut, Link
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Product feeds for OpenAI/ChatGPT shopping and TikTok catalogs
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Checkout and registration workflow fixes
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Digital product and report stores with paywalled delivery
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Subscription billing with Stripe
Privacy, Consent & Compliance
Consent rules keep changing and marketing tags keep multiplying. I keep the two in sync so analytics stays accurate, ad platforms keep receiving data they are allowed to receive, and legal has an answer when someone asks what the site collects.
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Cookie banner and consent management platform implementation
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Google Consent Mode v2 configured in Google Tag Manager
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Consent gating so no tag fires before opt-in
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Cookie audits and scans mapped to GDPR and CCPA requirements
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DNT, opt-out and data deletion request handling
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Privacy policy, DPA and vendor script review with legal teams
Accessibility & WCAG
Accessibility findings arrive as a wall of automated audit output. I triage that into a prioritized list of real defects, fix them in the theme, and keep them from coming back on the next design change.
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Lighthouse and axe audits triaged into a prioritized fix list
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Heading order, alt text and semantic markup corrections
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Color contrast and high-contrast mode support
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Keyboard navigation, focus states and skip links
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ARIA roles, labels and accessible form error messaging
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Remediation for VPAT, procurement and legal accessibility reviews
Email Deliverability
WordPress sends mail badly by default, and the failures are silent: form notifications, receipts, password resets and member emails quietly land in spam. I move sending onto authenticated infrastructure and prove it with DNS.
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SPF, DKIM and DMARC DNS records with policy rollout
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SendGrid, Mailgun and authenticated SMTP relay setup
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All WordPress mail routed through a single verified sender
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Spoofing protection and spam-filter reputation cleanup
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Form, receipt and notification delivery testing
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Sending requirements for vendors like Stripe that enforce DMARC
Database & Infrastructure Remediation
When a site keeps hitting memory limits or slows down for no visible reason, the cause is usually in the database or the hosting configuration. This is the work hosting support escalates rather than solves.
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Database bloat cleanup, including a 600k duplicate postmeta purge that was 63% of one client's database
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Memory exhaustion and PHP fatal error diagnosis
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Revision, transient, orphaned meta and log table cleanup
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Table repair, optimization and index review
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Redis and object caching setup and failure diagnosis
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Host coordination and escalation on server-level limits
Publishing & Editorial Operations
I support editorial teams the way an in-house platform engineer would: content that publishes exactly on schedule, resource libraries that stay organized, and workflows your writers and editors can actually use.
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Time-scheduled publishing accurate to the minute (embargoes, webinars)
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Wistia and video embeds, filterable resource libraries
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Podcast feed automation
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Dynamic content: latest-resource heroes, geo-targeted CTAs via reverse DNS
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Author, user and role administration with editor training
Urgent Work, Done Same-Day
When legal needs an EULA change published today, a promo has to swap at midnight, or a vendor migration requires a scripted URL cutover timed to the minute, that's normal work for me, not an emergency escalation.
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Same-day legal, promo and content changes
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Sitewide renames and rebrand find-and-replace projects
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Scripted vendor URL cutovers timed to migration windows
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Vendor script installation with security and policy review
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Plugin and theme conflict debugging
Trusted by the Best
I’m a certified expert recommended by top WordPress hosting providers, trusted to work directly on high-performance and high-security client sites, including account and server management, bandwidth and capacity planning, and caching and Cloudflare rules.
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Kinsta, WP Engine
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Page.ly, Flywheel
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AWS LightSail, WordPress VIP
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Google Cloud, Cloudways
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Pressable, IONOS
Real Concerns Marketing Leaders
Have About Hiring a Freelancer
Hiring an enterprise WordPress engineer instead of a full WordPress agency is a big decision. CMOs and digital leads often have valid concerns, so I’ve built my process to directly address them and deliver the reliability, strategy, and results you expect.
| Concern | Solution |
|---|---|
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Long-Term Availability Will this person stick around? What happens if they get too busy or disappear in the middle of something critical? |
I’ve supported many clients for 5+ years with guaranteed SLAs and clear response windows. I limit my client load and have never left a project unfinished in 18 years. Your business won’t be left hanging. |
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Problem Solving Under Pressure Can they step in when something breaks or troubleshoot fast when things go wrong? |
I’ve built, fixed, and scaled hundreds of complex WordPress sites. When issues come up, I investigate quickly and solve them efficiently, often before they impact your KPIs. |
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Proactivity & Initiative Will I have to micromanage them? Or will they bring ideas and move things forward without constant direction? |
I approach every engagement like an embedded partner, not a task taker. I make recommendations, flag risks early, and take ownership of outcomes that support your business goals. |
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Modern Technical Practices Are they up to date on SEO, accessibility, performance, and other essentials? |
Yes, deeply. I implement modern Core Web Vitals, follow WCAG accessibility, and stay on top of SEO and tracking changes (GA4, Consent Mode, schema, etc.) as part of every build. |
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Clear Communication Can they communicate clearly with marketers, stakeholders, and engineers alike? |
I’ve worked cross-functionally with CMOs, dev teams, and compliance leads. I communicate clearly, translate technical details into business terms, and adapt to your team’s style. |
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Data Security & Compliance Will they treat customer and marketing data responsibly? Are they compliance-aware? |
I’ve worked on systems with strict compliance needs (HIPAA, SOC2, ITAR, GDPR) and always follow secure development practices, from auth systems to backup policies. |
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Process & Documentation Is there any structure to how they work? Can someone else pick things up if needed? |
Everything I build is documented, from deployment steps to CMS editing guides. I use clean Git history, issue tracking, and onboarding docs so your team isn’t dependent on me alone. |
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Strategic Thinking Will this person understand the bigger picture? Or just execute blindly? |
With years of experience supporting CMOs and digital teams, I think beyond code. I bring ideas to help grow traffic, improve UX, and hit measurable marketing goals. |
Common Tasks & Requests
A sample of the WordPress requests I handle for clients every month:
- Custom theme development for a redesign or rebrand
- Fixing plugin conflicts and white-screen errors
- Migrating between WP Engine, Kinsta, and WordPress VIP
- Staging-to-production deployment workflows
- Sitewide rebrand and find-and-replace projects
- 301 redirect mapping for a relaunch
- Core Web Vitals and layout-shift fixes
- WooCommerce checkout and payment issues
- Custom admin interfaces for content teams
- ACF and block-builder setups
- Urgent same-day content and legal-page changes
- Multisite setup and management
- Monthly plugin, theme and core update cycles tested on staging first
- Reviewing security scan alerts and patching what they find
- Cloudflare DNS, WAF and cache rule changes
- Content Security Policy rollout and unblocking what it breaks
- Login rate limiting and brute-force mitigation
- Cookie consent banners and Consent Mode v2 setup
- Accessibility audit fixes: contrast, headings, alt text, focus states
- SPF, DKIM and DMARC records for email that stops landing in spam
- Database bloat cleanup and memory limit errors
Common Questions on Custom WordPress Development
If you're weighing the decision between an enterprise WordPress engineer and a full WordPress agency, you're not alone. These are the questions I hear most often from business and marketing leaders making that choice.
- What hourly rates do enterprise WordPress engineers charge?
Rates vary based on skill, experience, availability, and reputation. Strong enterprise WordPress engineers typically charge more because they solve problems faster and build solutions that hold up long term.
Here’s a general breakdown:
- $100-$200/hr, Experienced consultants who focus on mission-critical projects. They bring senior-level technical ability, often stronger than what you'll find in many agencies. Personally, I'm at the very low end of this range myself.
- $50-$100/hr, Competent developers who can handle most business needs, but may lean heavily on plugins and prebuilt tools.
- $10-$50/hr, Entry-level enterprise WordPress engineers who often rely on themes and plugins. These projects may work in the short term but often result in long-term limitations or instability.
- How much does a custom WordPress design cost?
It depends on the scope: branding, UX, number of page templates, and your business goals all factor in. Here's a general guide:
- $500-$2,500, Uses a prebuilt theme with light branding. Good for basic sites, but don't expect deep customization or long-term flexibility.
- $2,500-$7,500, Small agency or enterprise WordPress engineer using semi-custom templates. Efficient, but may limit how much you can evolve later.
- $7,500-$15,000, Custom-designed and developed themes with performance and maintainability in mind.
- $15,000-$50,000, Fully tailored design and development projects. Often includes multiple rounds of revisions, collaboration with internal teams, and long-term planning.
- $50,000+, Large-scale projects from elite enterprise WordPress engineers or well-known agencies. Suited for complex systems, global organizations, or sites with integrated marketing stacks.
- What does an ongoing WordPress maintenance retainer include?
Most of my client relationships are monthly retainers rather than one-off projects. A typical month includes:
- Update cycles, plugins, themes, WordPress core and PHP versions, applied locally, verified on staging, then deployed to production.
- Security monitoring, daily vulnerability scans against CVE/MITRE and wpscan.io, with every alert manually reviewed rather than auto-dismissed.
- Error log triage, PHP notices, fatals and JavaScript errors caught before they turn into an outage or a broken form.
- Backups and restores, verified backups, plus a tested restore path so it works when you actually need it.
- A written monthly report, what changed, what was found, and what I recommend next.
Hours roll toward whatever else you need that month: new features, fixes, performance work or urgent same-day changes.
- Do you handle security hardening, scans and audit findings?
Yes, and it's a large share of my ongoing work, particularly for banking, healthcare, defense and publishing clients. That includes daily vulnerability scanning, Content Security Policy deployment and maintenance, login rate limiting, brute-force mitigation, author and REST API user enumeration blocking, and Cloudflare WAF rules with firewall event review.
I also work directly against third-party findings: penetration test reports, security scorecard results, vendor security questionnaires, and monthly scans from CISA's federal scanning program, which I've enrolled client domains in. Findings come back as code and configuration changes, not a PDF that sits in a folder.
- Can you handle accessibility and cookie consent compliance?
Yes. On accessibility I triage Lighthouse and axe output into a prioritized list of real defects, then fix them in the theme: heading order, alt text, color contrast, focus states, keyboard navigation, ARIA and form labeling, including remediation tied to VPAT and procurement reviews.\n\nOn privacy I implement cookie consent banners, configure Google Consent Mode v2 in GTM, and gate tags so nothing fires before opt-in, keeping analytics accurate and ad platforms compliant under GDPR and CCPA.
- Why do our WordPress emails land in spam, and can you fix it?
Almost always because mail is sent straight from the web server with no authentication behind it. The fix is to route all WordPress mail through authenticated infrastructure such as SendGrid, Mailgun or a verified SMTP relay, then publish SPF, DKIM and DMARC records in DNS so receiving servers can prove the mail is really from you.\n\nThat also protects your domain from spoofing and satisfies vendors like Stripe that now require a DMARC policy to keep sending on your behalf.
- Is WordPress still relevant, and does it support modern web needs?
Yes. WordPress supports modern technologies like headless architecture, REST and GraphQL APIs, and custom frontend frameworks. The key is working with someone who knows how to implement these tools without overcomplicating your stack.
- How does WordPress compare to newer CMS platforms?
Newer platforms may feel more modern on the surface, but WordPress is still unmatched in flexibility, scalability, and community support. It’s trusted by enterprise organizations for a reason; it can be shaped to fit any need, with the right developer.
- Will WordPress keep up with future trends?
Absolutely. WordPress is constantly evolving thanks to its massive developer base. From new block-based editing tools to improved performance and accessibility features, it's not only keeping up; it’s leading in many ways. The platform’s flexibility ensures it can continue adapting to whatever the future brings.
- Isn't WordPress prone to security vulnerabilities?
WordPress gets targeted more often because it’s the most widely used CMS in the world. But the platform itself is secure; issues arise when poor-quality plugins or bad practices are introduced. With proper security controls, updates, and monitoring in place, WordPress can absolutely meet modern security expectations.
- How flexible is WordPress for custom builds?
WordPress is incredibly flexible for teams that need more than just off-the-shelf functionality. It supports fully custom themes, Gutenberg blocks, integrations, and publishing workflows. You can control every aspect of the experience, from the database layer to the UI.
- Why choose WordPress over a newer or niche CMS?
WordPress has an unmatched ecosystem. Whether you need a developer, designer, or specialized consultant, you won’t struggle to find support. Its long track record and ongoing innovation make it a safe, sustainable choice that can evolve with your business.
- Can WordPress support complex business requirements?
Yes, with the right architecture and development practices, WordPress can support advanced workflows, API integrations, custom user roles, and global content strategies. Many enterprise companies use it for exactly these reasons.
- Is WordPress a cost-effective solution?
WordPress is extremely cost-effective because it's open-source, flexible, and doesn’t lock you into long-term licensing. You can build enterprise-grade features at a fraction of the cost of proprietary systems, without sacrificing scalability.
- Is WordPress a strong platform for SEO and content?
Yes. With the right setup and tools, WordPress is a top-tier SEO platform. Plugins like Yoast or Rank Math provide advanced features, and its flexibility allows for proper semantic markup, schema, and performance optimization to help boost rankings and visibility.
- Can WordPress scale as my business grows?
Definitely. WordPress can handle high traffic, large volumes of content, and enterprise-level complexity. With a solid technical foundation and scalable hosting, it’s been proven at scale by brands like Time, Meta, and The New York Times.
- What’s a good consulting theme for WordPress?
If you're a developer, I recommend building your own theme with Roots Sage or Timber for long-term control. If you're a business owner managing your own site, Bricks is a flexible, performance-friendly builder that gives you full control, without relying on bloated templates.
Benefits of working together
Agency Quality, Freelance Rates
Every line of WordPress code on your project is written by a senior developer, me. No account managers marking up junior work, no slow handoffs. I integrate into your team using tools you already rely on, like Asana, Jira, or Slack, and when your site has an urgent issue I’m easy to reach by email, call, or message.
Clear, Direct Communication
Clean code matters, but clear communication is what keeps WordPress projects on track. I provide regular updates, join standups and team meetings, and explain technical decisions like theme architecture, plugin choices and hosting tradeoffs in language your marketing and editorial teams can act on.
Experience Without Ego
I’ve worked with WordPress professionally for 18+ years: custom themes, plugin development, WooCommerce, multisite, and performance tuning at scale. That experience shows up in every project, but I stay open, collaborative, and aligned with your goals; no ego, just results.
Smart Solutions, Fewer Plugins
Many WordPress issues come from plugin bloat. I solve problems with lightweight, maintainable code when it’s the better approach, and only reach for a plugin when it’s truly the right fit for your stack.
Let's Chat
If you're looking for expert consulting from a seasoned specialist schedule a consultation on Google Meet, or contact me by email.