Expert level analytics and advertising conversion implementation for business websites.
Cred.ai is a rapidly growing fintech disruptor that demands the lowest possible customer aquisition costs on many modern advertising platforms including TikTok, Facebook, Google Ads, Bing, Snapchat, LinkedIn, Impact Radius, Reddit and more. Presserving mobile attribution in an Apple ITP world is critical as well.
SBLI is a life insurance policy provider with a full self-service application optimized for data-driven offline conversion bidding optimization. Segment + BigQuery provide powerful audience targeting and analytics tracking capabilities.
Coastal1 is the largest bank in Rhode Island, and it utilizes offline conversions and server-side event tracking to accurately attribute conversions in third-party and offline systems including mortgage underwriting, loan applications and more.
Paperlessparts.com is the #1 estimating and quoting software tool for manufacturing shops. A seamless connection between web events, HubSpot and Salesforce faciliates a digital attribution track record of every prospect that becomes a customer, feeding advertising networks with vital data for data-driven bidding optimization.
Expert Analytics & Advertising Implementation
Over the past 15 years I've worked to implement and maintain hundreds of digital advertising and analytics systems using open-source tools, each with their own set of unique customizations, integrations, and business requirements.
- TikTok Ads
- Google Analytics 4
- BigQuery Data Warehouses
- Google Ads
- Snapchat Ads
- LinkedIn Insights
- Segment Analytics
- Google Search Console
- Google Ads
- Bing Ads
- Facebook Ads
- Snapchat Ads
- Impact Affiliate
- Reddit Ads
- YouTube Advertising
Reliable Advertising Attribution & Smart Bidding Optimization
Deep, hands-on experience with complex offline conversion tracking systems allows me to identify and resolve complex organizational problems surrounding data. By aligning your paid advertising attribution you'll gain the insight and understanding you need to accurately report advertising spend performance. You'll also optimize your spend for the lowest customer aquisiton costs, gaining far more customers for every dollar you spend.
Accurate Analytics Data & Performance Dashboards
Work with data you trust and understand, maintaining a focus on what truly matters most to the business and it's customers. Track your data at the source and store it in a data warehouse with [BigQuery](/bigquery-consulting/), allowing you to own your own data for significantly more understanding, flexibility and stability.
- Custom Analytics Dashboards
- Data Warehouses with BigQuery
- ETL Processes
- Server-side Event Tracking
- Reliable Mobile Attribution
- Trusted Data Sources
Agency Quality, Freelance Rates
I work directly with the clients that hire me, no project managers or intermediary steps: when you need something I'm available by text, email, or a call. If your team works with specific project management and communication tools like Asana, Jira or Slack I'll work within those to align with the way your team prefers to work and organize.
Easy & Reliable to Work With
High quality code is important, but communication, collaboration, timelines, and project management are essential. I'll work as a part of your internal team, using your project management and communication tools like Asana, Jira or Slack.
Expert Experience Without Ego
I've worked hard over the past 15 years to become a recognized and trusted web development and analytics expert. This experience provides a lot of value for the organizations I work with, but I always keep an open mind and leave ego out of the work I do. Knowing the best way to do everything is a great way to never learn anything.
A good partner working with your team on a long-term contract or retainer basis can increase your output, improve your work quality and deliver better business results. I work very hard for the companies that hire me to consistently deliver better results.
Interested in Working Together?
If you're looking for a reliable expert to partner with on your next web or digital project, or for a long term engagement, let me know using the form below.
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